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3805. Gamification in Business

3.00 credits

Prerequisites: OPIM 3103 or instructor consent; open to Business majors juniors or higher. Student is required to bring a laptop (with Windows or Mac OS) that can connect to the Internet and handle required software (see School of Business specs).

Grading Basis: Graded

Discusses the concepts of gamification and how to apply design thinking in a business setting. This course is practically oriented with a focus of applying user interface (UI) and user experience (UX) design. Various gamification concepts are discussed including prototyping, iterative design, and digital platform implementation. The use of point systems, digital badging, and leaderboards to engage users will be investigated.

Last Refreshed: 02-DEC-21 AM
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Term Campus Instruction Mode Instructor Section Session Schedule Location Enrollment Notes
Fall 2021 Storrs In Person Moore, Jonathan 001 Reg MoWe 11:00am‑12:15pm
BUSN 215 19/40