Course Search
To filter and search by keywords in course titles, see the Course Search.
Courses by Subject Area
Click on the links below for a list of courses in that subject area. You may then click “View Classes” to see scheduled classes for individual courses.
3753. Entrepreneurial Marketing
Also offered as: BADM 3753
3.00 credits
Prerequisites: MKTG 3101 or BADM 3750; open only to business majors of junior or higher status.
Grading Basis: Graded
This course provides an introduction to the role of marketing in introducing new products and services. Students learn to assess market potential, develop marketing strategies, and make decisions with limited resources and under market uncertainty.
No classes found.