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4800. Communication Processes in Advertising

3.00 credits

Prerequisites: COMM 1300, 3100 and 3300; open to juniors or higher.

Grading Basis: Graded

Covers communications theory relevant to advertising, with specific application to the creative elements of art and copy. Students create actual print advertisements and radio commercials.

Last Refreshed: 13-SEP-19 AM
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Term Campus Instruction Mode Instructor Section Session Schedule Location Enrollment Notes
Fall 2019 Storrs In Person Kalnova, Svetlana 001 Reg TuTh 11:00am‑12:15pm
WSRH 112 31/35
Spring 2020 Storrs In Person Kalnova, Svetlana 001 Reg MoWeFr 1:25pm‑2:15pm
Spring 2020 Storrs In Person Lin, Carolyn 002 Reg TuTh 2:00pm‑3:15pm