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3454. Sales Management and Leadership

Also offered as: MKTG 3454

3.00 credits

Prerequisites: MKTG 3101 or BADM 3750; open only to non-business students of junior or higher status.

Grading Basis: Graded

This course provides an introduction to sales force management. Students learn to effectively work within, manage, and ultimately lead in a dynamic sales force environment from the perspectives of sales operations, sales management, sales strategy, and sales leadership. Students gain experience in executing practical selling and engagement techniques in a professional selling situation.

Last Refreshed: 28-NOV-23 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
Term Campus Instruction Mode Instructor Section Session Schedule Location Enrollment Notes
Fall 2023 Storrs In Person Ryan, William 001 Reg TuTh 12:30pm‑1:45pm
BUSN 227 5/10
Spring 2024 Storrs In Person Ryan, William 001 Reg TuTh 12:30pm‑1:45pm
BUSN 204 6/6