Undergraduate Course Directory

Course Search

To filter and search by keywords in course titles, see the Course Search.

Courses by Subject Area

Click on the links below for a list of courses in that subject area. You may then click “View Classes” to see scheduled classes for individual courses.

3222. Marketing and Consumer Behavior

3.00 credits

Prerequisites: ARE 1150 or ECON 1200 or ECON 1201.

Grading Basis: Graded

This course focuses on principles of contemporary marketing, including consumer behavior, social media, product, promotion, distribution and pricing strategies, with special emphasis on food and health.


Last Refreshed: 19-APR-24 05.20.07.775487 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
Term Campus Instruction Mode Instructor Section Session Schedule Location Enrollment Notes
Fall 2024 Storrs In Person Lopez, Rigoberto 001 Reg MoWeFr 10:10am‑11:00am
YNG 327 33/49